WHAT WE DO
AMP is a full-service production company - from script to screen, from concept to completion, from design to delivery - located in Dallas, Texas. Corporate communication is in our blood. AMPs founders and principles, Amy Lou and Sandy Abernethy have over 30 years combined experience writing, producing, shooting, editing and delivering corporate video projects.
Flexibility and responsiveness are our hallmarks. We understand budgets and timelines. We collaborate with our clients to achieve the highest production value, the most creativity and the most effective communication out of every dollar spent.
In 2007 we expanded our staff and facilities, helping to ensure we have every element necessary for successful visual business programming. Our dedicated staff and host of specialized freelance and contract employees operate out of our 6,000 square foot studio/office space located near downtown Dallas.
OUR PRODUCERS
At it's heart, this is a business of communicating. With pictures, sound and words, we are getting your message to your audience. With this in mind, our top priority among our producing staff is the ability to receive, interpret and relay your message.
That's why our producers aren't just producers, they're writers as well. Quick studies, they can assess your communication needs, absorb your message and branding, create the right message and then organize and drive the process to make the right video for your company.
OUR CREWS
Our crews are extremely experienced. These professionals have shot everything from training videos, to documentaries, to broadcast live shots, to reality TV, to corporate marketing, to episodic TV.
This brings up the concept of flexibility. Our production coordinator finds the best crew to fit your job. Need someone who excels in fluid, fast-paced hand-held work? Maybe someone who has great skill shooting CEO talking heads in portrait style. Or maybe green screen is your cup of tea. Whatever the need, we’ll find the best director of photography for the job.
We’ve been working with these folks for years. We’ve not only seen their work, we’ve seen them AT work. We know they’re professional team players. We only send out crews that make us proud. They’ll make you proud, too.
GROWTH
Due to the excellence of our work and our commitment to client service, we’ve grown rapidly since our inception. We are dedicated to providing our clients with the highest quality equipment, kept well maintained and reliable, operated by qualified, experienced production professionals.
LOCATION
We’re centrally located, close to downtown Dallas, providing easy access to the markets we serve: Dallas, Fort Worth, Plano, Irving, Frisco, Arlington and the entire North Texas area. We also provide video crews in Tyler, Wichita Falls, Amarillo, Waxahachie, Waco and Lubbock, and we have personnel available in Austin and Houston. We are also a principal source for TV crews in all parts of Oklahoma, Arkansas and Louisiana, including the cities of Shreveport, Texarkana, Little Rock, Tulsa, Norman and Oklahoma City.
FORMATS
We are format-flexible, to coin a phrase. High definition or standard definition, whether your shoot requires miniDV, DVcam, BetaSP, P2, Digital Betacam (Digibeta) DVCPro25, DVCPro50, DVCPro100 (Varicam) or HDCam (Sony F900), we have the format you need.
Our in-house camera inventory includes:
Panasonic Varicam
Sony D600
Sony D30 (with PVV3 or DSR1)
Sony Z1U
Panasonic HVX-200
Panasonic DVX-100A
To learn more about these cameras, visit Panasonic camera page or Sony camera page.
PROFESSIONAL ASSOCIATIONS
Abernethy Media Professionals is a member in good standing of:
The Texas Association of Film and Tape Professionals
The Dallas Producer’s Association
Media Communications Association International
Women In Film, Dallas
International Association of Business Communicators